Technogym has opened a new headquarters in Jersey City, New Jersey, marking a significant milestone in its U.S. journey following its arrival in Seattle in 1996.
“This new investment is a tangible demonstration of our continued commitment to the U.S. market,” Technogym founder and CEO Nerio Alessandri said. “Our new headquarters places us in a prime location that enhances our ability to serve customers, drive innovation and elevate the wellness experience for individuals and businesses alike.”
The premium Italian fit-tech company says its investment in the new headquarters is a testament to its long-term commitment and will enhance several service areas. The company has selected two logistics partners to manage warehouse operations, delivery and installation, along with a specialized logistics partner for low-touch product deliveries. A dedicated spare parts warehouse will ensure next-business-day shipping across the U.S., supported by four local stock product warehouses in Chicago, Atlanta, Philadelphia and Los Angeles. Additionally, Technogym has 120 certified service providers and technicians equipped with service vans, spare parts and software.
Alessandri, who founded Technogym at the age of 22 from his garage, recently released the fit tech company’s first book, “The Art of Wellness,” a photographic volume produced in collaboration with publishing house Assouline, offering readers a behind-the-scenes look at Technogym.
Beyond its new headquarters, book, and a new partnership with software and integrated payment solutions provider Daxko, Technogym is also now in its Healthness era, a dedicated push into life science and fitness as a preventative medicine solution.
Technogym is headed to The HFA Show this week with a presence at Booth #1243, where it will present its signature innovations like Biostrength, a machine circuit touting AI-powered, personalized workout routines.
