Naboso, a sensory tech company with a line that includes textured insoles, socks, mats, flooring and release tools, has partnered with Chi Living, the parent brand of ChiRunning and ChiWalking.
The partnership between the two kicks off at the Boston Run Show on March 1-2 at the Boston Convention Center. The two plan to launch a series of educational initiatives, workshops and product integrations.
“We are thrilled to join forces with Chi Living to bring an integrated approach to movement and wellness,” said Dr. Emily Splichal, Nabosco founder, functional podiatrist and human movement specialist. “This partnership allows us to further our mission of enhancing mobility and longevity by supporting the body from the ground up.”
Chi Living founder Danny Dreyer noted that the two entities are committed to helping people move easily and efficiently. Along with offering a holistic movement technique, Chi Living has evolved into a platform with a teaching component for aspiring instructors and coaches, along with apps for both running and walking.
“Naboso’s sensory-stimulating products offer greater benefits to individuals looking to optimize their movement for a lifetime,” Dreyer added.
