Browsing: Fitness
Roth’s Nordic-inspired fitness concept is set to make its official debut in NYC this fall, powered by a patented machine…
At what point do wellness insights become medical devices, and who gets to decide? Wearable giant Whoop says it’s fighting…
In the wake of its high-profile split with Novo Nordisk, Hims & Hers’ Dr. Craig Primack is making a pointed…
C-suite leaders from Tonal, Hydrow and iFIT pushed back on doom narratives and spotlighted where connected fitness is headed next…
The founders of Hyrox, Alpha Fit Club, The Athletic Clubs and Strong New York argue that community — and some…
As Bodybar Pilates enters growth mode, it’s adding an AI-powered boost with Delightree to strengthen franchise operations Bodybar Pilates is…
The gym giant is investing in the next generation of changemakers, awarding scholarships to 50 high school seniors who embody…
As new technology continues to proliferate, top executives believe brands that hone in on the human touch will win in…
Aletha Health’s new online course equips fitness and wellness professionals with tools to relieve muscle tension, enhance mobility and improve…
Executives from top gym brands don’t see strength training’s newfound popularity going away anytime soon. They’re also getting creative about…