Browsing: Fitness
The endurance world is getting a new kind of testing ground, as Spartan teams with Joi + Blokes to understand…
Bevel’s co-founder grew tired of juggling separate apps for sleep, workouts and food. Turns out, so is everyone else. The…
The franchisor credits ABC Fitness’ management platform with supplying the back-office infrastructure it needs to maintain quality and consistency at…
The New York City Marathon and associated running events inject nearly $1 billion into the local economy. Race organizer New…
From video games that get everyone off the couch to Lego x Nike’s collab, these are some of the coolest…
Supplement behemoth GNC is turning to peer-reviewed research to argue that old-fashioned nutritional supplements are still important in the era…
Brands like Asics, Fleet Feet and more are hosting or activating at pre-marathon running events, viewing them as an ideal…
The popular NYC studio’s annual lifting competition is evolving with team and doubles divisions, a larger venue and a renewed…
The UAE gym giant continues to push the marketing envelope, this time celebrating the debut of a new Strongman class…
Founded by a former Google exec and incubated by Google X, NextSense’s debut product houses advanced biosensing tech inside form-fitting…