Bitwise chief investment officer Matt Hougan says the crypto investment landscape is on the verge of a rapid expansion.
Hougan tells CNBC that renewed government support for digital asset legislation is setting the stage for a wave of exchange-traded products (ETPs) product launches.
“It’s going to be ETF (exchange-traded fund) Palooza in Cryptoland.
I think there’ll be 100 plus launches, we’re going to see a lot of single asset crypto ETPs. What I’m most excited about is the growth of index-based crypto ETPs.”
Hougan’s comments come after Bitcoin fell below $90,000 for the first time since April after trading near $126,000 last month.
Hougan says the drawdown does not change his view that index products will become one of the biggest stories in 2026 as investors seek diversified exposure to the sector.
He says staking-based and index-based products are designed for the next wave of buyers who want long-term exposure without choosing specific tokens.
“They don’t necessarily have an opinion on Ethereum versus Solana or Bitcoin versus another asset… they just want to buy a broad swath of the crypto market and hold it for the long term.”
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