Berry, Citrus and Tropical varieties join the lineup
AG1, the global nutrition company known for its foundational daily health supplement, has introduced three new flavors to its AG1 Next Gen line: Berry, Citrus and Tropical. Available exclusively online, each new flavor offers a fresh way to enjoy the brand’s clinically backed formula, without added sugar or artificial sweeteners.
The debut of these new flavors marks a notable expansion for AG1. As with the original AG1 Next Gen formula, introduced earlier this year, each of the new varieties retains the product’s science-backed formulation of 75 vitamins, minerals, whole-food sourced nutrients, probiotics and adaptogens. The goal remains the same: to support gut health, immunity, energy, focus and overall well-being in a single daily habit.
AG1 Next Gen Tropical features bright, fruity notes of papaya and passionfruit. AG1 Next Gen Citrus delivers a sweet and tangy blend of lemon and orange. AG1 Next Gen Berry offers a sweet taste that combines strawberries and blueberries. The AG1 Next Gen Original maintains its signature flavor of pineapple and vanilla. Each flavor is available in both pouches and travel packs, priced at $99 for a one-time purchase or $79 for a subscription.
Earlier this year, the company launched AG1 Next Gen, its first reformulation since 2016. AG1 also made headlines this year for launching its flagship product into over 600 Costco locations across the U.S., marking its first foray into brick-and-mortar retail. The move was seen as a significant milestone for the brand, which had previously operated exclusively in the direct-to-consumer space.