The Browser Company’s new AI-powered browser is now available in an invite-only beta. Called Dia, the browser was first announced towards the end of 2024, and is built around the deep integration of what its maker calls “the most personal AI on the market”.
Dia allows you to “chat with your tabs” and will adapt and learn the more you use it. You can open an AI chat on any webpage without having to leave the tab, where the built-in bot can search the web, compare websites, answer questions about the content displayed, and even draft a document in the tone of a specific webpage. You can set preferences to customize the chatbot’s tone and style for writing tasks, as well as its coding language and how it talks to you.
All of these features live within Dia’s URL bar, with the idea being that you don’t need to visit dedicated pages for other LLM chatbots such as ChatGPT to get things done with AI. The Browser Company has plenty of rivals, though, not least Google, which last month announced that it will soon bring its Gemini AI assistant to Chrome, which will be able to do many of the same things as Dia’s own chatbot. Opera’s upcoming Neon browser also comes with an integrated AI and is being billed as “fully agentic”.
Back in May, The Browser Company confirmed that it had stopped active development on its Arc web browser, shifting its focus to Dia instead. Arc members get instant access to the new browser and invite friends to join once they’re signed up to Dia. If you’re not a member of either browser you can join the waiting list here.
