Franchising remains the lifeblood of the fitness and wellness industry.
As part of DISRUPT, Athletech News’ can’t-miss video series, we invited top brands, executives and experts to discuss all things franchising, including how to create a winning fitness and wellness franchise concept, how to scale your brand domestically and internationally, and what to watch for as the space evolves and adapts to new trends and consumer preferences.
Topics of discussion included how to attract high-quality franchisees, navigating the current fraught real estate market, and whether to expand internationally.
In case you missed any DISRUPT 2024 business of franchising videos, ATN is sharing them here for your viewing pleasure. Sit back, relax and enjoy the content!
Rebuilding a Giant: F45 CEO Tom Dowd Talks Turnaround
Tom Dowd, CEO, F45 Training Group (F45 Training, FS8 Pilates, VAURA Pilates)
Edward Hertzman, Athletech News
The Golden Touch: HQ’s Role in Scaling Culture & Community
Amber Burkk, COO, Burn Boot Camp
Sarah Luna, President, Xponential Fitness
Mike Tan, COO, SWTHZ
Brandon Cullen, Co-Founder and Chief Concept Officer, MADabolic
Moderated by Edward Hertzman, Athletech News
How To Take Your Franchise Brand Global: Licensing, Tech & More
Jonathan (JJ) Gantt, Co-CEO, Barry’s
Massi Sardi, VP of Partnerships, Wellhub
Christophe Collinet, Chief Commercial Officer, LifeFit Group
Ieuan Owen, Chief Revenue Officer, Xplor Technologies
Moderated by Edward Hertzman, Athletech News
From Broken to Bulletproof: How Corporate Best Practices Transform Franchise Real Estate
Jay Siano, Co-Founder and CEO, SABRE
Douglas Jerum, Principal, SABRE
Cody Patrick, Co-Founder and CEO, SWEAT440
Moderated by Edward Hertzman, Athletech News
A Behind The Scenes Understanding of The Business of Franchising
Jon Canarick, Managing Partner, North Castle Partners
Marc Magliacano, Managing Partner, L Catterton Flagship Fund
Robbie Shapiro, Managing Director, York Capital Management
Moderated by Rick Caro, President, Management Vision
Selling in a Crowded Market
Chris Appiah, Founder and CEO, The Sales Arms
Miya El-Masri, Co-Owner, The DRIPBaR San Angelo
Lisa Pantaleo, Studio Owner, barre3 Long Island City
Joshua El-Masri, Co-Owner, The DRIPBaR San Angelo
Alex Eliades, Director of Sales & Site Performance, The DRIPBaR
Moderated by Tricia Madden, Fit Pro Programming / IDEA World
