In this latest “Fireside Chat” video, Jarron Aizen, Founder and CEO of Hapana and Peter Hull, Founder and Managing Partner at Fitstop, join Athletech News Founder and CEO Edward Hertzman to discuss Fitstop’s recent growth with help from Hapana and how other brands can do the same.
The three break down the importance of structure while scaling and doing more than just being an “off the shelf” solution. Topics such as correct artificial intelligence (AI) application, prioritizing the member experience and the American market’s unique demands are all covered as well in this compelling converastion.
Watch the full interview for expert commentary on the following:
The differences between expanding into the U.S. and elsewhere
The human element increasing in value around tech
Using technology strategically rather than as a crutch
Key Talking Points:
(0:00 – 1:59) Introductions
(1:59 – 3:59) Hapana’s New Progress
(3:59 – 7:02) Big and small obstacles when expanding into the U.S.
(7:02 – 9:57) First steps to take before expanding
(9:57 – 16:18) Inside the Hapana and Fitstop partnership
(16:18 – 20:52) AI’s usefulness and limits
(20:52 – 24:33) Future outlook for Hapana and Fitstop
(24:33 – 24:41) Wrap up
